About the product
- PURPLE SHAMPOO This color neutralizing shampoo gently cleanses and brightens hydrates and nourishes while toning yellow hues the color enhancing shampoo is designed to reduce brassiness in color treated blonde grey and silver hair
- BRIGHT VIBRANT TONES Verb Purple Shampoo for brassy hair deposits a small amount of Pro grade violet pigment into hair to keep blondes bright and reduces brassiness by 24 percent after just one use
- INGREDIENTS Pro grade violet pigment in the hydrating shampoo cancels out brassy tones Açaí Extract deeply moisturizes Frankincense Oil smooths and nourishes and Coconut Fatty Acids enhance softness and shine
- ONLY GOOD STUFF This PETA certified paraben free sulfate free and gluten free shampoo for women and men is vegan and cruelty free the brightening shampoo is safe for use on color treated hair
- HOW TO USE Massage a small amount of the shampoo into wet hair lather well and rinse thoroughly for best results follow the color extend shampoo with Verb Purple Mask
