About the product
- Extended Color Retention Up to 50 longer color retention for lasting vibrancy and reduced fading
- Enhanced Reflex Vibrancy Up to 25 higher reflex vibrancy for more intense and luminous color results
- Color Equalization Excellent color equalization even on porous hair for uniform and consistent results
- Lifting and Care Clearest lifting shades and advanced care formula for maximum contrast and shine
- Fashion Colors with Coverage Fashion colors with up to 70 white hair coverage featuring clear and strong tone directions
- Professional Grade Formula Designed by colorists for colorists seeking maximum intensity and sharp tone directions
- Complete White Hair Coverage Provides 100 white hair coverage even on thick and resistant hair types
