About the product
- Extended Color Retention: Up to 50% longer color retention for lasting vibrancy and reduced fading
- Enhanced Reflex Vibrancy: Up to 25% higher reflex vibrancy for more intense and luminous color results
- Color Equalization: Excellent color equalization even on porous hair for uniform and consistent results
- Lifting and Care: Clearest lifting shades and advanced care formula for maximum contrast and shine
- Fashion Colors with Coverage: Fashion colors with up to 70% white hair coverage featuring clear and strong tone directions
- Professional Grade Formula: Designed by colorists for colorists seeking maximum intensity and sharp tone directions
- Complete White Hair Coverage: Provides 100% white hair coverage even on thick and resistant hair types
