About the product
- ELASTICIZER Our iconic multi award winning supercharged formula to instantly hydrate and strengthen your hair add shine and reduce frizz.
- HOW TO USE Apply Elasticizer liberally in sections to damp hair before shampooing. Leave for a minimum of 10 20 minutes. Cover with a shower cap or towel the heat created helps open your hair s cuticles so they can properly absorb the nutrients. Rinse thoroughly then shampoo and condition as normal. For best results use regularly once to twice a week can be used more frequently.
- RESTORE YOUR HAIR Strands feel like straw Frizziness out of control Or simply want to improve the condition of your hair A weekly fix of Elasticizer is the answer your hair s been waiting for.
- IDEAL FOR ALL HAIR TYPES Unlock the secret to conditioned bouncy and nourished hair with our pre shampoo hydrating hair mask. You ll experience a smoother texture no more frizz plus restored elasticity and bounce instantly.
- SUSTAINABLE Many of our products are vegan friendly and we never test on animals. Our packaging is sustainable and crafted from recycled materials such as sugarcane bio plastic and Post Consumer Recycled PCR plastic.