About the product
- Purple Shampoo Contains violet pigments that eliminate brass and yellow tones restoring cool tones and enhancing shine and softness for healthier blonde and lightened hair
- Benefits This purple color depositing formula brightens blonde hair and maintains cool tones giving lightened hair added radiance and shine that lasts between salon visits
- Additional Benefits Can be swapped with your regular shampoo once or twice a week for noticeably brighter softer and shinier hair. For natural colored or bleached white silver and blonde Hair
- L Oréal Professionnel Color Care Enhance and protect your salon color with professional color care products. For best results we recommend pairing this shampoo with the Silver Conditioner
- Suggested Use Distribute evenly through wet hair and work into a rich lather. Rinse thoroughly. Repeat if necessary. Can be used daily if needed or 1 2 times a week