About the product
- Ensures deep color penetration for vibrant multidimensional hair color results
- 40 Volume Cream Developer Ensures maximum lift Recommended for use with WELLA COLORCHARM Lighteners Permanent Liquid or Permanent Gel hair color
- Provides enhanced gray blending for a naturallooking finish
- Designed for ease of application whether using a bottle or a bowl and brush method Creamy consistency ensures a smooth application without any fragrance
- Formulated without any animalderived ingredients making it a vegan choice for hair coloring