About the product
- Purple Toning Shampoo: Elevate your blonde with this sulfate-free formula in a 1 litre pump bottle, instantly eradicates yellow tones
- Benefits: Purple toning shampoo packs neutralizing violet pigments and proteins that zap brassiness, leaving you with a luminous blonde
- 24-Hour Fragrance: Experience FragranceFuse technology that infuses your hair with a 24-hour burst of captivating fragrance
