About the product
- Joico Color Balance Blue Shampoo gently cleanses and neutralizes unwanted orange and brassy tones while boosting shine and controlling static.
- BLUE PIGMENTS directly attach to the hair and instantly neutralize unwanted orange tones and brassiness.
- GREEN TEA EXTRACT AND UV ABSORBERS help fight fading and tonal change to keep color looking great.
- SMART RELEASE TECHNOLOGY, our one-of-a-kind liposome delivery system, packs a punch continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.
- KERATIN, a protective protein found naturally in hair, actively seeks out damage and helps repairs hair by replacing lost proteins. The result? Stronger, healthy-looking locks.